Part 3 of 7 – Techniques For Selling a Classic Car
Selling classic or antique cars is very different from standard used car marketing. Here are some tips on selling a classic car.
Relying on Old Information:
Because classic cars have, by definition, been around for much longer than most other types of cars, there is a wide range of information available about these vehicles. Make sure you stay up to date on any recent developments. In some cases, for instance, the price of a classic car may fluctuate dramatically due to the actions of the manufacturer in very recent times. If the manufacturer re-released a car, for instance, it can lower the price of the originals. Take the time to determine the value of the car and the actions of the manufacturer in recent history before you begin. Do your research and find out what other buyers are paying for similar types of vehicles. Choose a price that’s suited to the type of classic car you’re selling. To negotiate a good deal, start with a price that’s slightly higher than the actual value of the vehicle.
The general car market fluctuates dramatically due to the time of year, the overall economy, and many other factors. Because classic cars are a unique and niche market within the larger car market, these prices are subject to even more intense changes. Watch the prices of vehicles similar to the one you’re selling for weeks and months before you attempt to sell it. Watch for trends in the prices of the cars and learn to time the advertisement of your car so it can be put on the market when the prices are at their highest. Waiting a few extra weeks to sell a car is worthwhile if you end up making several hundred or thousands of dollars more for it.